Here’s some startling information that might help you consider supporting local and/or independent businesses next time you shop for food and personal care products. Clever marketing tactics give the illusion of choice but really, it’s just big business at work.
Ten mega corporations control the output of almost everything you buy; from household products to pet food to jeans. According to this chart via Reddit, called “The Illusion of Choice,” these corporations create a chain that begins at one of 10 super companies. You’ve heard of the biggest names, but it’s amazing to see what these giants own or influence.
[Note: The chart shows a mix of networks. Parent companies may own, own shares of, or may simply partner with their branch networks. For example, Coca-Cola does not own Monster, but distributes the energy drink. Another note: We are not sure how up-to-date the chart is. For example, it has not been updated to reflect P&G's sale of Pringles to Kellogg's in February.]
h/t: policymic / photo: 3dstereopics